Mumbai Groom, Bareilly Bride, Priest In Raipur: The Big Zoom WeddingAs the pandemic upends industries around the world, India's $70-billion wedding industry has skidded to a stop in the midst of peak marriage season. Nuptials fixed months before on dates dictated by astrological charts have been hurriedly transformed into digital ceremonies over Zoom, YouTube and Google Hangouts. Gone are expensive hotel bookings and caterers, along with related industries such as home buying. The virus has helped achieve what the government has been trying to do for years: limit unbridled wedding-time extravagance. |
For these 'Covid-proof' businesses, there's no better time to make some money WFH, school shutdowns, increased social welfare spending are helping a few companies log better growth numbers. These are some of India's 'Covid-proof' companies. Several technology-backed businesses in education, agriculture, health, content and essential retail trade are getting tailwinds that may help them post better growth numbers. |
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