Wednesday, March 25, 2020

March 25, 2020 - Phone makers likely to slash marketing expenditure by 70%

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TradeBriefs Editorial

From the Editor's Desk

8 tips: How startups can survive the COVID-19 economic crisis

For startups, this will be a particularly difficult time. In the recessions of 1982, 2000, and 2008, funding for startups dried up. While many have heard me say that great startups are often created during market downturns - sometimes, easier said than done. So here are my suggestions:

1. Survive
2. Cash is king
3. Forget about raising money
4. Revenue is likely to be curtailed
5. Opportunities
6. Downsize
7. Non-equity cash raise
8. Stay alert for the inflection point

Continued here


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Marketing
Phone makers likely to slash marketing expenditure by 70%

Smartphone companies are likely to slash their marketing expenditure by up to 70% as footfalls disappear in brick-and-mortar stores and orders slide on ecommerce sites due to the Covid-19 pandemic, market experts said.


Marketing
Coronavirus Impact: Why the print industry is headed for a tough time

According to EY the print industry posted a 3.4% decline in 2019 to Rs 29,511 crore


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PGDM



Politics
"Spreading Of Virus Not Their Fault": Trump On Asian Americans Amid Anger

US President Donald Trump called Monday for protection of Asian Americans after charges that his use of the term "Chinese virus" had aggravated a backlash.


Politics


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Advt: Work for the best employer - Yourself
reseller
Advantages - Best B2B audience in India, no hard-selling or up-front costs involved, access to our content repository and air-tight agreements with instant gratification.


Sports
Bajrang Punia donates six months' salary to Haryana's COVID-19 relief fund
Bajrang Punia donates six months' salary to Haryana's COVID-19 relief fund
Apart from Bajrang Punia, BJP lawmaker Gautam Gambhir has also joined the fight against the coronavirus outbreak by offering Rs 50 lakh for equipments to treat patients in Delhi hospitals.


Sports
'Life comes first, everything else can wait,' Indian athletes support Olympic postponement
'Life comes first, everything else can wait,' Indian athletes support Olympic postponement
The quadrennial showpiece event, which was scheduled to be held from July 24 to August 9, will now be held on a date beyond 2020 but not later than summer 2021.


3 More Sports Stories


Entertainment
Top 10 Indian web series to watch during self-isolation
Top 10 Indian web series to watch during self-isolation
To utilise your time and keep yourself entertained, stream these 10 Indian web series.


Entertainment
Ranveer Singh and Alia Bhatt to reunite for Sanjay Leela Bhansali's Baiju Bawra?
Ranveer Singh and Alia Bhatt to reunite for Sanjay Leela Bhansali's Baiju Bawra?
Ranveer Singh and Alia Bhatt to reunite for Sanjay Leela Bhansali's Baiju Bawra?. Latest Bollywood News, Bollywood Celebrity News, Breaking News, Celeb News, Celebrities News at Bollywood Hungama.com


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Work
Create An Inspiring Home Office During Lockdown
Create An Inspiring Home Office During Lockdown
Easy design tips on how to enhance productivity and harness creativity while cooped up at home during lockdown.


Work
Poland made an app that forces coronavirus patients to take regular selfies to prove they're indoors or face a police visit
Poland made an app that forces coronavirus patients to take regular selfies to prove they're indoors or face a police visit
Poland on Friday released an app which requires people in quarantine for COVID-19 to periodically send selfies of themselves on request to prove they're sticking


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Life
Nirmala Sitharaman: GST, ITR filing, Aadhaar-PAN linking deadlines extended to June 30
Nirmala Sitharaman: GST, ITR filing, Aadhaar-PAN linking deadlines extended to June 30
Nirmala Sitharaman has also announced that minimum account balance charges and ATM withdrawal charges will be waived off for 3 months.Modi government is working on an economic package for industries affected by coronavirus


Life


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Retail
Kishore Biyani in a spot as lenders invoke shares amid stock crash, lockdown
Kishore Biyani in a spot as lenders invoke shares amid stock crash, lockdown
Future Group promoters are trying to raise fresh capital via a combination of equity and structured debt.Future Group stocks have lost 48-68% of their value since the start of the year due to debt and virus outbreak


Retail
With IPO deferred, Burger King India looks to raise ₹100-150 crore from PE funds
With IPO deferred, Burger King India looks to raise ₹100-150 crore from PE funds
Burger King was planning to raise around ₹480 crore in primary capital, for loan repayments, expansion.Market crash following the rapid spread of COVID-19 forced the company to defer the IPO temporarily


Retail
Amid Lockdown, Police Harass Ecommerce Operations, Delivery Partners
Amid Lockdown, Police Harass Ecommerce Operations, Delivery Partners
Amid coronavirus pandemic which has led to lockdown in several states, there have been cases about police disrupting ecommerce operations.


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Telecom
Facebook in talks to acquire stake in top Indian telco Reliance Jio, report says

Reliance Jio, a three-and-a-half-year-old subsidiary of India's most valued firm Reliance Industries, may have attracted the attention of an American giant: Facebook. The social conglomerate is in talks to acquire a 10% stake in the Indian telecom operator, the Financial Times reported Tuesday. The…


Telecom
Airtel writes to rivals to put in place a joint disaster management protocol

It has nominated its CTO Randeep Sekhon as the single point of contact and requested other TSPs to provide the same to Airtel to enable coordination at short notice for implementing this protocol.


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Finance
Goldman Sachs, PremjiInvest-backed MedPlus prepares for first IPO by a pharmacy chain

Another source said MedPlus is looking to raise between Rs 800 crore and Rs 1,000 crore via the IPO


Finance


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Food/FMCG
Supply crunch likely as FMCG firms scale down operations

Unprecedented move to enforce lockdown across nation may lead to a shortage of discretionary goods.Nestle, Godrej told exchanges they had trimmed or stopped operations at various locations


Food/FMCG
Godrej joins HUL, ITC in making handwash, sanitisers affordable; cuts Protekt prices to one-third

Godrej has reduced the prices of its Protekt hand sanitisers and has joined peers HUL and ITC in the fight against coronavirus.


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Software
Tech Tracing: Singapore's Bluetooth-based app for Covid-19 contact tracing is quite promising

Singapore is not the only country to try this technology; the UK and the US are both mulling on using GPS or Bluetooth to create such apps.


Software
Here's what Indians looked up on Google amid the coronavirus pandemic

Google search for the term 'coronavirus' in India grew tremendously over the last couple of months, according to a study by SEMrush, an online visibility management and content marketing platform.The


Software
Global war against coronavirus: China's factories work 24/7 to build ventilators for Italy

As the global death toll from the coronavirus crosses 15,000, doctors from Milan to New York are desperately seeking ventilators


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Digital
WhatsApp will now allow you to verify forwarded messages: Here's how it works

In a bid to curb the spread of fake news and misinformation on social media, WhatsApp is now working on a feature that would let users verify forwarded messages.


Digital
Opinion | The Covid-19 crisis could bring the country up to digital speed

A moment's reflection on the outbreak should make us push for transformations in various spheres


Digital
Landlords in India may face action for evicting doctors and nurses who treat Covid-19 patients

Amit Shah, Harsh Vardhan and Arvind Kejriwal are supporting the medical personnel at the forefront of Covid-19 outbreak


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Franchise
The evolving legacy of Archies

The evolving legacy of Archies


Franchise


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HR
'Hard to Plan Survival': Migrants, Contract Workers on Looming Uncertainty Amidst Lockdown

In the absence of an income support package during the coronavirus-induced lockdown, low-wage workers face anxiety and economic hardship.


HR
With factories shut, exports imports cut, where is India's manufacturing sector heading amid the coronavirus

India is witnessing a rise in coronavirus cases with over 400 cases reported so far. The virus has not only infected humans but has also shaken the economy, disrupting almost every sector, mainly the manufacturing industry that contributes about 15 percent to the GDP.


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Logistics
Worried about food, milk, oil amid lockdown? Here's how Indian Railways is aiming to ensure constant supply

Food grains, sugar, milk, salt, edible oil, fruits and vegetables, coal, petroleum products and other such items are being loaded at the existing Indian Railways terminals, for being transported to various parts of the country.


Logistics
Delhi Airport Has Already Run Out Of Space To Park Planes

As airlines across India ground their planes in response to the government instructed lockdown, Delhi Airport has a…


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Construction
Coronavirus will do what everything else couldn't: Crash Mumbai real estate prices

A drop in unrealistic real estate prices in Mumbai has been long overdue. The Coronavirus will ensure that outcome. 


Construction
As Covid-19 halts construction in country, realtors' body seeks moratorium for project loans

Vinod Rajputvinod.rajput@htlive.comNOIDA The National Real Estate Development Council (NAREDCO), a builders' body, on Tuesday wrote to the union ministry of finance demanding a...


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